RSA Conference--Adaptive Shield, the leader in SaaS Security, today announced breakthrough SaaS Security Posture Management (SSPM) detection and response capabilities for AI-driven applications to enable enterprises to mitigate the risks introduced by the growing use of generative AI.
Adaptive Shield will demonstrate its SSPM AI capabilities and award-winning technology during the RSA Conference 2024 in San Francisco at booth #1455, Moscone South Expo. The event takes place from Monday, May 6 through Thursday, May 9, 2024.
The workforce is rapidly adopting SaaS applications with GenAI to increase efficiency, including AI apps such as ChatGPT and Google Gimni, and AI tools within existing SaaS apps such as GitHub Copilot, Salesforce Einstein, and Microsoft 365 Copilot. According to a recent PWC report, more than half of the companies surveyed (54%) have implemented GenAI in some areas of their business.
While increasing automation and improving productivity, the use of GenAI introduces new risks including data leakage, attack surface expansion, new areas of exploitation, and privacy concerns, as well as new challenges to meet compliance and government requirements.
“The GenAI revolution requires new security strategies and organizations recognize the need to make it a priority,” said Maor Bin, CEO and co-founder of Adaptive Shield. “Some organizations are working to ban GenAI because of their unfamiliarity with the risks. Rather than attempting to block this development, they should invest in security, as it’s just a matter of time until the technology becomes ubiquitous.”