There is no shortage of 5G advertisements that promise big things. Communications Service Providers (CSPs) have been active in sharing their 5G network capabilities for years. Yet, we hear many industry experts saying that consumer interest in 5G may have been overhyped. I would argue the opposite: there is a world of untapped potential for 5G consumer services just waiting for the network to be built.
When 5G arrives, everything will look like an experience
The potential for 5G consumer services is most apparent in the retail industry. Retail customers have an almost unquenchable appetite for digitally enhanced experiences. Mobile shopping apps, contactless payments, and BOPIS (buy online, pick-up in-store) are just a few of the digital trends that are transforming the retail experience. It’s easy to imagine how 5G connectivity could transform these experiences even further.
Click here to read more and to learn a few ways that 5G is changing the retail experience.